🐝 5 Things I Wish I Knew Before Launching My Digital Product Shop

By Christy, Founder of Buzz-Worthy HQ

So, you’re thinking about launching a digital product shop — maybe some SVGs, a few Canva templates, or even dipping your toe into the wild world of Etsy. First of all… yay, you!

🎉 That’s a big deal, friend.

But before you get too far into designing the perfect logo or debating whether your font should be "vintage farmhouse" or "minimal boho," let me save you a little time (and a whole lot of second-guessing).

Here are 5 things I wish someone had told me before I launched my own digital product shop.

1. “Perfect” is a trap. Start messy.

I spent weeks obsessing over brand colors, overthinking my product descriptions, and changing my banner six times before I ever hit publish.

You know what would’ve been better? Actually publishing.

Here’s the truth: You’ll get clarity from action, not perfection. Your first listing won’t be perfect. That’s okay. It’s not supposed to be.

2. You don’t need a million products to launch.

I thought I had to have an entire digital empire ready to go on day one. Spoiler alert: you don’t.

Start with 3–5 strong, well-made listings. Get feedback. Learn what sells. Then build from there.

Quality > quantity, every time.

3. Etsy isn’t a “build it and they will come” situation.

Etsy’s amazing, but it’s not magic. You still need to do your part — create SEO-friendly titles and tags, promote your shop, and build your audience.

The good news? Once you learn the ropes, it’s not as scary as it sounds.

(And hey, I’ll be here to help.)

4. Tech overwhelm is real — but beatable.

Between mockups, file formats, Canva quirks, and learning what in the world a “zip folder” is… I nearly tapped out. More than once.

What I didn’t realize is that most of the tech has workarounds. Templates. Tools. Tutorials.

You don’t need to be a coding wizard — you just need the right resources.(Guess who’s building those for you? 😉)

5. Your mindset matters more than your logo.

I used to think branding was the key. And sure, a cute logo doesn’t hurt — but your belief in yourself as a creator and a business owner? That’s what fuels the whole hive.

💌 Let’s Build Your Shop — Together

If this resonated, you’re exactly who I created Buzz-Worthy HQ for.

I’m building a space with tools, templates, and step-by-step help for creatives like you — the ones who are so ready to turn their passion into profit, but feel a little lost in the how.

Want in?👉 Join the Hive Here

Let’s make this the year you stop sitting on your ideas and start building your business — one

buzz-worthy step at a time.